One of the most important aspects of delivering an online course is communicating with your students. However, unless you have a lot of free time, or perhaps a virtual assistant or some sort of automation, this could be a daunting, time consuming task. Communication with your students keeps them engaged in the course, moving through the course and allows you to stay in front of them through the medium of email.
That said, we are so excited to announce the release of the ConvertKit addon for WP Courseware. ConvertKit is one of the most popular email marketing services available on the internet and WP Courseware is now integrated with ConvertKit.
You can download the addon from the WordPress.org website and it's 100% free!
Just because it's free doesn't mean that the functionality is subpar. In fact we've spent quite a bit of time planning and executing the functionality in this plugin.
Once the plugin is configured, you can begin to attach courses to forms, sequences, and tags. Basically when a student enrolls in a course attached to one of these elements, the student will become a subscriber and be subscribed to a form, a sequence and/or be tagged.
This is really powerful because you can create email sequences that are associated with the course and then drip out the email sequence on a schedule. You can also tag your students so that you can communicate to students associated with the tag. It's especially helpful when marketing a new product, you can target a tag or multiple tags.
One other very powerful feature that we've added is the ability to create webhooks. Webhooks are basically associating a course with a ConvertKit behavior, and when the behavior is executed, the student get's enrolled into the course.
For example you could setup a webhook to trigger when a student subscribes to a specific form. So when the student fills out the form and clicks submit, they will then receive the confirmation email (if you have double optin configured for the form). Then once the student is confirmed, they get enrolled into the course associated with the webhook.
To give you a more realistic example, you could create a mini course and use it as a lead magnet. Then a potential student can optin to the form in order to be enrolled into the course. Once their email is confirmed by ConvertKit, they are then automatically enrolled into the course and they will then receive an email with their login details. of course, it's always good to occasionally run your current email list through a bulk email verification service to ensure you're not paying for emails that can't be delivered.
Checkout our tutorial video below that gives instructions on how to configure and use the ConvertKit addon for WP Courseware.